Pravana - The Perfect Blonde Shampoo Benefit_Clarifying Enriched with Violet Pigments

Enriched with Violet Pigments

finish with Reuzel Grooming Tonic

delivering up to four levels of lift while neutralizing warmth to create cool

Zinc Oxide

This professional formula is free from silicones and parabens

Pravana - The Perfect Blonde Shampoo Benefit_Clarifying Enriched with Violet PigmentsThe PRAVANA Perfect Blonde Purple Toning Shampoo neutralizes unwanted yellow tones and eliminates brassy highlights with its exclusive dual system of ultraviolet dyes and optical brighteners. Its formula enriched with keratin, wheat, soy protein, coconut oil and silk amino acids reduces breakage, strengthens and moisturizes, adds shine and reveals smooth, radiant hair. Features Neutralizes yellow tones and eliminates coppery reflections. Exclusive